ChrisNotes

SEO and PPC

I took a lot of notes today at a seminar put on by Harry Brooks with Network Solutions.  You can read where he blogs on online marketing.  What a killer seminar, well worth the $120 I paid.  Room was packed, too.  

Main notes:

1. Build Content (duh)
2. Optimize your site for Google, Yahoo and MSN search engines.  This is the easy part.  Get SEO for Dummies, if you don't know how.  Or, better yet, outsource it to professionals.
3. Aggressively build back links from reputable sites with relevant content.
4. Launch your PPC campaign.
5. Test everything.
6. Repeat often and forever.

I would give this 5 out of 5 stars for content, delivery, relevance, interest, expertise and value.  Harry wasn't that funny, but he didnt' have time.  Lot of info packed into 4 hour session. 

Spirituality Consciousness: Eight Principles

Seems like every day a lesson arrives just in time to lead me down the correct path.  Here are notes on the movie Eight Irresistable Principles of Fun .

1. Get Focused:  Stop hiding who you really are.  (What do you stand for?)
2. Get Focused:  Be incredibly selfish.  (Stay hungry for what is important to you!)
3. Be Creative:  Stop following the rules. (self explanitory)
4. Be Creative: Start scaring yourself. (Explore the edges)
5. Use Wisdom:  Stop taking yourself so seriously.  (This too shall pass)
6. Use Wisdom:  Get rid of the crap.  (Includes: stuff, habits, memories, attitudes, people)
7. Act Now!:  Stop being Busy.  (Busy is seductive)
8. Act Now!:  Start something.  (No permission required)

 ChrisNote:  What would you do differently if money were no object? 

Rugby

I've been involved with Rugby for twenty-five years now as a player, a referee, a coach, and an old boy.  There is something about the game that lifts it above a sport, it's a bloody religion, as my college coach said. 

I've coached high school boys and seen them get the love for the game where I know they will play for the rest of their lives.  Their parents came up to me and said, "Thank you for giving 'Junior' a chance to play.  He's never played an organized sport before... he loves it... we are so proud of him."  It only takes a couple of those to cement one's committment.

Now comes a Rugby Documentary that is trying to get the attention of US movie execs.  Have a look.